Exhibition leaflet
Installation view
Exhibition leaflet

Don't Walk on the Grass

Navn
Oliver Jauslin
Uddannelsesgrad
Kandidat
Fagfelt
Design
Institut
Design og Visuel Interaktion
Program
Graphic Communication Design
År
2026

Don‘t Walk on the Grass is a spatial installation that examines how urban nature has become a designed image: managed, standardised, and applied to the city the way a texture is applied to a surface.

The work occupies a 2 × 2 × 2 m space. On the floor lies a printed lawn: a flat photographic image of urban grass, removed from its context and laid across the exhibition floor in its entirety. On top of it, paper bricks folded from sheets printed with UV-mapped textures sourced from Copenhagen‘s constructed urban landscapes are stacked and arranged as if construction has either just begun or just finished. The viewer stands at the edge. They cannot enter. They cannot touch.

That condition is the argument. Urban nature is not experienced. It is observed. The lawn in the city is not ecology but scenery: selected, placed, and maintained to produce a visual effect, in the same way that a texture is selected and applied to a three-dimensional model in 3D software. The installation makes that logic spatial and material. The printed floor is a texture map. The folded paper bricks are unwrapped objects, each one a six-sided form whose surface begins flat, receives its image as a graphic skin, and is then folded into the appearance of solidity. The room itself is the output file.

Installation view
Installation view, detail

The connection to UV mapping, the process by which a three-dimensional form is unfolded into a flat plane and projected back as a graphic skin, runs through every element of the work. The brick, the pixel, and the urban green space are all standardised units: repeatable, interchangeable, and designed to produce a uniform surface that conceals the decisions behind it. What the installation makes visible is what that uniformity hides.

Visitors are invited to take a newsprint leaflet printed flat with a one-to-one scale blueprint of a brick, a UV map in the most literal sense. On its cover is not a photograph of the physical installation but its digital twin: the same space, built to the same dimensions in Blender, textured with the same images, rendered as if it were a real room being documented. The two versions of the space, one paper and ink, one geometry and light, sit side by side on the newsprint, and the viewer is left to locate the difference.

Installation view
Installation view, detail
Installation view
Installation view, detail

The title is borrowed from a sign. Not as a warning, but as a description of a condition that already exists in cities everywhere — spaces where nature is present precisely to be seen and not disturbed. Don‘t Walk on the Grass does not argue for a return to wild nature. It argues that we should be able to read the construction beneath the image, and ask what it means when the grass is always the same length, the park is always the same park, and the green space exists for the convenience of those who look at it rather than the ecology it displaces.

Installation view
Installation view
Exhibition leaflet
Exhibition leaflet
Exhibition leaflet
Exhibition leaflet
Exhibition leaflet
Exhibition leaflet
A surface can be many things, depending on what you do with it.
A surface can be many things, depending on what you do with it.

Det Kongelige Akademi understøtter FN’s verdensmål

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CV

Oliver Jauslin (*1998) is a designer originally from Basel [CH], currently based in Copenhagen [DK]. He holds  a BA in Visual Communication and Digital Spaces from HGK Basel and a MA in Graphic and Communication Design from the Royal Danish Academy. His practice moves between graphic design, spatial installation, and critical inquiry, with a particular interest in how digital logic shapes the way we see and inhabit the physical world. Working across print, photography, 3D software, and material experimentation, he explores the relationship between constructed landscapes, image-making, and spatial representation. Growing up on a vinery in Switzerland, he is strongly influenced by understanding nature as something shaped through labour, observation, and environmental change. This perspective continues to inform his work, which often examines how nature becomes staged, managed, and mediated through surfaces and images.

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Royal Danish Academy – Architecture, Design, Conservation

Master in Graphic & Communication Design
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Hochschule für Gestaltung und Kunst, HGK Basel

Bachelor of Arts FHNW in Visual Communication and Digital Spaces
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School of Design Basel

Propädeutikum Design
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Bang & Olufsen Basel

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Printhouse Basel

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Studio Oliver Jauslin